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Pullman merchants try lure of free chocolate

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Pullman merchants try lure of free chocolate

Looking for a way to bolster local businesses the community of Pullman, turned to chocolate.

More than 30 stores and groups will offer free chocolate treats from 4-7 p.m. Thursday during Chocolate Decadence. The selection will range from mousse-filled cupcakes, to a chocolate fountain, to chocolate raspberry jam.

The Pullman Chamber of Commerce started the event as a way to get people to shop locally, says Amberly Boone, the chamber’s event coordinator. Businesses are encouraged to get creative. Washington State University visual design and merchandising students are participating by installing spring-themed window and store displays.

This is the first time Chocolate Decadence is happening in the spring and the event will coincide with Mom’s Weekend at WSU.

Chocolate Decadence started as a way to encourage people to shop in Pullman during the holiday season. That will continue, with plans to have the event again on Nov. 14.

A map of participating businesses is available on the Pullman Chamber of Commerce website at http://bit.ly/XbgcLi.

if you go WHAT: Chocolate Decadence WHEN: 4-7 p.m. Thursday, April 11 WHERE: Pullman COST: Free